Yng Lvcas & Peso Pluma’s ‘La Bebe’ Rules Latin Rhythm Airplay Chart

Yng Lvcas and Peso Pluma achieve their first No. 1 on Billboard’s Latin Rhythm Airplay chart as “La Bebe” advances from No. 2 to lead the list dated June 24. It’s the first team-up where both artists secure their first champ in 2023, and the first since Bizarrap and Quevedo led with “Bzrp Music Sessions, Vol. 52” in 2022.

“La Bebe” takes the lead with 9.4 million audience impressions, a 19% gain from the week prior, earned in the U.S. during the June 9-15 tracking period, according to Luminate.

The new champ on Latin Rhythm Airplay arrives after “La Bebe” topped Latin Digital Song Sales for one week on the April 15-dated ranking. Plus, the song previously reached a No. 2 high on the Billboard Global 200 and Global Excl. U.S. charts, on Hot Latin Songs, and on Latin Streaming Songs.

As mentioned, as “La Bebe” becomes the reigning champ on Latin Rhythm Airplay, it earns both Lvcas and Pluma their first No. 1, who also secured their maiden entry when the song debuted in the upper half of the ranking (at No. 14) in April.

Previously, both Bizarrap and Quevedo completed the feat when “Vol. 52” crowned Latin Rhythm Airplay for eight weeks starting the Oct. 29, 2022-dated survey.

Further, Yng Lvcas and Pluma are only the third and fourth acts to capture a first leader on the chart in 2023, following Maldy and Baby Rasta’s prior victories through “Gatubela” with Karol G, and “Punto 40” with Rauw Alejandro on the Jan. 7 and Jan. 28-dated lists, respectively.

Elsewhere, “La Bebe” pushes up the overall Latin Airplay tally, to its No. 3 high.

Pamela Bustios

Billboard