Usher Forgets How to Roller Skate in Uber Eats Super Bowl Ad

Usher’s high-energy Super Bowl Halftime performance featured an entire roller skating choreography section — but the skill slipped the singer’s mind in an Uber Eats ad that dropped on Monday (Feb. 12).

In the 30-second clip, Usher is seen trying to explain to his dancers how the roller skating sequence will work, but ends up wobbling and unable to keep his balance. The scene then lends itself to Uber Eats’ motto of “Whatever you forget, Uber Eats gets.”

During his performance, the superstar performed a medley of hits, including “Caught Up,” “Burn,” “U Got It Bad,” “Confessions Part II,” “Love In This Club” and more, all while delivering his characteristically sultry dance moves for the roaring crowd at Las Vegas’ Allegiant Stadium.

Usher also had a few surprises up his sleeves, as he was joined by a few of his celebrity friends on stage, including Alicia Keys for a mashup of “If I Ain’t Got You” and “My Boo,” before H.E.R. delivered a jaw-dropping guitar solo, and Ludacris and Lil Jon teamed up to hype up the crowd with a medley of “Turn Down for What” and “Yeah!”

In his Billboard cover story, Usher said shared that his Las Vegas residencies had helped him prepare for the halftime show, as has studying past Super Bowl acts. “I’ve watched every performer, analyzing how they maximized those 12 minutes,” he shared. “But you know, your moment is your moment. And this is a moment I’ve prepared for during the last 30 years.”

Watch Usher in Uber Eats’ Super Bowl ad below.

Rania Aniftos

Billboard