Taylor Swift Says Ticketmaster Meltdown ‘Pisses Me Off’: ‘I’m Extremely Protective of My Fans’
Taylor Swift has spoken on the Ticketmaster fiasco, and it seems that she’s just as angry as her fans are. In a lengthy Friday (Nov. 18) message posted to her Instagram story, the 11-time Grammy winner shared that the mass outages and hours-long delays her fans experienced while trying to purchase tickets during her Eras Tour presale on Nov. 15 “pisses” her off.
“Well. It goes without saying that I’m extremely protective of my fans,” she began in the statement. “We’ve been doing this for decades together and over the years, I’ve brought so many elements of my career in house. I’ve done this SPECIFICALLY to improve the quality of my fans’ experience by doing it myself with my team who care as much about my fans as I do.
“It’s really difficult for me to trust an outside entity with these relationships and loyalties, and excruciating for me to just watch mistakes happen with no recourse,” Swift continued. “There are a multitude of reasons why people had such a hard time trying to get tickets and I’m trying to figure out how this situation can be improved moving forward. I’m not going to make excuses for anyone because we asked them, multiple times, if they could handle this kind of demand and we were assured they could.”
So many attempts — 14 million, to be exact — flooded Ticketmaster’s website on the day of the presale that the company’s site experienced major technical difficulties, causing some Swifties to walk away without securing a single ticket, even though they had previously been sent a special “Verified Fan” presale code by Ticketmaster. Hours later, the company posted a statement saying that it had been unprepared for the “historically unprecedented demand” Swifties exhibited that day, and postponed other Eras Tour onsales scheduled for that day.
Consumer response to the situation was so overwhelmingly negative, Live Nation chairman Greg Maffei appeared on CNBC to apologize to fans.
“It’s truly amazing that 2.4 million people got tickets, but it really pisses me off that a lot of them feel like they went through several bear attacks to get them,” Swift added in her note. “And to those who didn’t get tickets, all I can say is that my hope is to provide more opportunities for us to all get together and sing these songs.”
“Thank you for wanting to be there,” she concluded. “You have no idea how much that means.”