ONErpm Adds Admin Platform and Distribution Option for DIYers to Its Toolbox
Full-service music company ONErpm is filling out further with the launch of two divisions, one being a new administration system meant to simplify managing an artist’s day-to-day needs — and the other an updated distribution platform geared for budget-crunched DIYers.
The first, ONErpm Enterprise Solutions, is styled as a software as a service (SaaS) platform — think Zoom, Slack or HubSpot. It builds on ONErpm’s four-year-old proprietary CMS to create a comprehensive platform used for distributing music and videos, managing marketing campaigns, setting up payments and other day-to-day efficiencies — all with transparency on top of mind.
“We want to partner with like-minded companies who need the technology and tools we have developed and fine-tuned over the years to take their business to the next level,” said CEO Emmanuel Zunz. “We see a need for this service as there are many interesting labels that might struggle to grow in an increasingly competitive environment where having robust tech will give them the competitive edge to succeed.”
The second company, OFFstep.com, offers DIY artists a low-priced option to upload and distribute unlimited amounts of their music for as little as $12 per year — all while keeping 100% of their royalties. ONErpm said DIY clients looking for more bells and whistles will be able to upgrade for a higher price point.
“Migrating ONErpm’s basic distribution service to OFFstep has been a long time coming,” said Zunz. “For years we have invested in marketing personnel and built a global marketing infrastructure that can render services at scale while tackling the challenges of a constantly evolving digital market.”
ONErpm currently operates 41 offices across the globe. Its other services include label services, publishing and a creative production studio.
Marc Schneider
Billboard