Morgan Wallen’s ‘You Proof’ Leads Country Airplay for Career-Best Fifth Week

Morgan Wallen‘s “You Proof” rules Billboard‘s Country Airplay chart (dated Nov. 12) for a fifth week, as it drew 31.2 million audience impressions in the tracking week ending Nov. 6, according to Luminate.

Wallen wrote the song with ERNEST, Ashley Gorley and Charlie Handsome, the latter of whom also produced it with Joey Moi.

The Sneedville, Tenn.-born Wallen’s seventh Country Airplay leader becomes his first to dominate for five weeks. His former longest-leading hits each reigned for three frames: “Wasted on You,” this July, and “Whiskey Glasses,” in June 2019. His additional four chart-toppers led for a week each: “Sand in My Boots” (this February); “More Than My Hometown” (November 2020); “Chasin’ You” (May 2020); and “Up Down,” featuring Florida Georgia Line (June 2018).

“It’s pretty awesome to see Morgan become one of the biggest stars on the planet,” Alpha Media KBAY, San Jose, Calif., operations manager/program director Bo Matthews tells Billboard. “I think Wallen’s music includes characteristics, like his warmth, which are inviting people from other genres to become fans. ‘You Proof’ is mainstream and inviting people to listen to the radio. I also think his new single ‘Thought You Should Know’ can be his biggest song yet.”

Non-album track “Thought,” now being promoted to the format, debuts at No. 45 on Country Airplay with 1.9 million impressions.

Concurrently, “You Proof” rewrites Wallen’s longest stay atop the streaming-, airplay- and sales-based Hot Country Songs chart. It reigns for a 12th week, passing the command of “Wasted on You,” which logged its 11th and most recent week at No. 1 in August. “You Proof” drew 12.7 million official streams and sold 3,000 downloads in the United States in the tracking week ending Nov. 3.

Meanwhile, Wallen’s Dangerous: The Double Album (which houses “Wasted”) rules Top Country Albums for a record-extending 81st week, with 41,000 equivalent album units earned.

‘Bottom’ Up

Lainey Wilson’s Bell Bottom Country debuts at No. 12 on Top Country Albums with 10,000 equivalent album units earned in its first week (ending Nov. 3). Wilson makes her third appearance on the chart, following two No. 40-peaking projects: Sayin’ What I’m Thinkin’ reached its high in October 2021, after Tougher started at the rank in April 2016.

The new set, released Oct. 28, includes 14 tracks, of which Wilson co-penned 13. It was produced by Jay Joyce. First single “Heart Like a Truck” ranks at No. 22 on Country Airplay (7.6 million). Wilson is also featured on HARDY’s “Wait in the Truck,” which places at No. 26 (6.7 million).

Jim Asker