Mariah Carey, Twins Moroccan & Monroe Get Festive in Holiday Campaign for The Children’s Place — Shop Her Limited-Edition Dress
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The Queen of Christmas has arrived! Sleigh bells might not be ringing just yet, but Mariah Carey is teaming with The Children’s Place to help you get excited for the holidays.
Carey and her twins, Moroccan and Monroe Cannon, star in the final installment of the brand’s three-part holiday campaign, released on Tuesday (Oct. 17).
The music legend poses alongside her adorable twins outfitted in looks from The Children’s Place’s new holiday collection. And it’s the first time that Carey and her children have appeared together in a joint campaign.
“The holidays are all about family – spending time with each other and making memories that will last a lifetime. Holiday traditions are big for us at the Carey house. There is nothing sweeter than baking Christmas cookies and cuddling around the fireplace and matching in The Children’s Place pajamas together!” Carey said in a statement.
“I’ve always been a fan of The Children’s Place … they are a household name and dominate the children’s apparel space. Also, as someone who absolutely loves the holidays, and specifically, Christmas, I’ve been watching what The Children’s Place has been doing for the last few years and they have my stamp of approval for the place to shop for all matching family Christmas pajamas and outfits!”
The Children’s Place campaign also includes a visual element: “An Iconic Holiday: Part 3” — a commercial soundtracked by Carey’s holiday anthem “All I Want for Christmas Is You.” In the video, Carey and her kids wear Mama Claus and Santa’s Helper graphic tees while decorating a Christmas tree, and “We Are Family” matching family pajamas while baking Christmas cookies.
The Children’s Place’s new campaign also showcases Carey in a custom red velour, strapless A-line dress that inspired “The Dress by Mariah Carey” — a limited-edition gown designed by the music icon herself. The dress retails for $149.99 exclusively at childrensplace.com.
