Robert Knotts and Jake Gear will run the iconic imprint out of Nashville.
Zerza succeeds Bryan Castellani, who will serve until May 5.
“I’ve learned that people really want something to unite on and something that can help them escape from reality,” says RCA’s Aaron Stern.
The acquisition was in motion before the death of !K7 founder Horst Weidenmueller this past February.
"Nothing is off limits if it benefits the artist," he says.
Massey linked with Sony Music chairman Rob Stringer to relaunch the iconic imprint in 2018.
The deal marks a full-circle moment for HYBE America CEO Scooter Braun, who began his career under Dupri’s mentorship.
The "old-school" label's first project is a mixtape-style compilation featuring Ernest, Chandler Walters and Cody Lohden, among others.
The project will put the group's chosen members through HYBE's famed training model before introducing them via a scripted series.
The Nashville label was relaunched in 2017 by Sony Music in collaboration with music executives Jason Owen and Shane McAnally.
