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HomeAdvertising

Post Malone and Shane Gillis Bring the Party to Your House in Preview of Bud Light Superbowl LIX ‘Knock Knock’ Ad

23 January, 2025

The pair are trying to make "C'mon" be the next "whazzup?"

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Subscription Music Dominates More Than Ever. Should Advertising Do More?

30 August, 2024

The RIAA’s midyear 2024 report shows ad-supported, on-demand streaming revenue — including TikTok and social media — is playing a diminishing role in industry revenues.

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AI Is Coming for the Jingle — And Maybe the Entire Advertising Audio Industry

13 June, 2024

The jingle business is largely a relic of the past, though some major earworms remain. But the age of AI may kill it off for good — and take away a crucial revenue source for creators.

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BTS’ Suga Looks Sweet in Paparazzi-Style ‘Narratives’ Ad Campaign For Valentino

12 January, 2024

The singer models a number of high-fashion shorts-with-black-socks looks in the ads for the Italian luxury house.

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Will Ad Revenue Improve in 2024? A New Survey Predicts a Rebound – But Not for Everyone

5 January, 2024

A Mediaocean report found radio ad spending will fare about the same as last year, while dollars should increase for social media, digital, connected TVs and search.

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ADCOLOR 2023 Conference Calls for Expansion of DEI Efforts in the Advertising Industry

7 December, 2023

This year's event featured panels including "Men of Color in the C-Suite" with Epic Records president Zeke Lewis, Billboard president Mike Van and more.

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YouTube Sees Ad Revenue Drop Slightly to $7.07B During Third Quarter

26 October, 2022

Total ad revenue for the quarter represented a roughly 1.9 percent decrease compared to the previous year for the video giant.

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